UX Research Case Studies

Our case study library will show how clearly framed questions, appropriate methods and human evidence support better decisions across products, services and experiences.

  • SERVICE
  • PEOPLE
  • EXPERIENCE
  • JOURNEY
  • SPACE
  • PRODUCT
  • THINKING
  • DIGITAL
  • RESEARCH
  • IMPACT
  • SERVICE
  • PEOPLE
  • EXPERIENCE
  • JOURNEY
  • SPACE
  • PRODUCT
  • THINKING
  • DIGITAL
  • RESEARCH
  • IMPACT

What Our Case Studies Will Show

Each published case study will explain the question, evidence, decisions and learning behind the work, without exposing confidential client information.

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Context Decision

Business Question

The decision, uncertainty and experience problem that made research necessary.
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Methods Rationale

Research Design

Why particular qualitative, quantitative or mixed methods were selected for the question.
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Recruitment Coverage

Participants & Markets

Who took part, where the research happened and how relevant perspectives were included.
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Fieldwork Quality

Fieldwork & Quality

How the study was conducted, monitored and checked to protect the integrity of the evidence.
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Analysis Evidence

Evidence & Findings

How observations and data were analysed to reveal patterns, needs, barriers and opportunities.
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Priorities Action

Recommendations

How findings were translated into clear, prioritised actions for the teams responsible for change.
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Stakeholders Roadmap

Decisions Supported

The product, service or business decisions the research helped stakeholders examine with confidence.
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Outcomes Learning

Outcomes & Learning

What changed, what was learned and which questions remained for future research.

Let us help shape the next step

Have an experience decision that needs evidence?
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