Industry Overview
Users trust fintech products with their money. Every friction point, a confusing dashboard, a broken onboarding flow, an unclear fee disclosure, costs conversions and destroys trust.
Regulatory compliance (PSD2, KYC, AML), building user trust with sensitive financial data, reducing onboarding drop-off, simplifying complex financial information, and standing out in a crowded market.
Users need to feel safe, understand their financial position at a glance, complete tasks quickly without errors, and trust that the product will behave predictably, especially in high-stakes moments.
Studies show fintech onboarding abandonment rates of 40–70%. Clear UX removes the fear, confusion, and friction that drives those drop-offs, turning complex financial products into trusted daily-use tools.
Our Services
Every service is tailored to the specific user needs, compliance requirements, and business goals of Fintech products.
User interviews, conversion funnel analysis, competitive benchmarking, and heuristic audits of your onboarding, dashboard, and transaction flows, identifying where trust breaks down.
Data-dense financial dashboards designed for clarity, presenting balances, portfolios, transactions, and analytics in ways users can immediately understand and act on.
KYC-compliant, friction-minimised onboarding flows that convert, from account creation and identity verification through to first transaction, designed to reduce drop-off at every step.
Designing consent flows, two-factor authentication, fraud alerts, and data disclosure patterns that build user confidence without adding unnecessary friction to daily tasks.
Component libraries with accessible, compliance-aware UI patterns, built to keep your product consistent across web, iOS, and Android as your feature set scales.
Mobile-first design for banking apps, payment wallets, and investment tools, optimised for one-thumb navigation, biometric authentication, and real-time push notification flows.
Why UX Pacific
Research rigour, industry context, and senior-led execution on every project, so your design works for real users and real business goals.
Every decision is grounded in real user evidence, interviews, usability tests, behavioural data, not assumptions or visual preference.
We understand the compliance requirements, user expectations, and competitive landscape specific to Fintech, not just design principles.
WCAG 2.1 AA compliance and inclusive design are built into every project from the start, not audited in at the end.
Token-based component libraries that keep your product consistent at scale and help your engineering team move faster with confidence.
We tie every design decision to conversion, retention, and engagement goals, so every deliverable moves a metric, not just a pixel.
Every engagement is led by a senior UX strategist from discovery to delivery. No work passed to juniors or offshore teams.
How We Work
A structured, transparent six-stage process, from first brief to developer handoff, that eliminates guesswork and delivers measurable results.
Align with stakeholders to surface business goals, user needs, and constraints before assuming any solution.
Stakeholder WorkshopsUser interviews, usability sessions, surveys, and competitive audits to gather evidence, not opinions.
User Interviews · Usability TestsRaw data becomes structured insight, pain points ranked by impact, opportunities identified, findings documented.
Insight Reports · Journey MapsWireframes and high-fidelity UI screens built directly from research, accessible, responsive, and brand-aligned.
Wireframes · UI Screens · PrototypesModerated usability testing on real prototypes identifies friction before development begins, saving costly rework.
Prototype Testing · IterationOrganised Figma files, design tokens, annotated specs, and export-ready assets, everything your team needs.
Dev Handoff · Design TokensGet Started
Share your product and we will give you an honest review, what is working, what is losing users, and exactly what to fix first.
Designing Experiences, Not Just Interfaces
